Top Tips to Follow When Making an Effective Customer Engagement Plan Applicable for All Business Firms
Any company planning to build a strong customer engagement plan that works has to start from the most basic step, gathering info. The following steps are the crucial to completing that plan, preparation, strategy planning, selection, implementation, evaluation. You have to remember that there are two major populations that you need to please when creating the customer-focused engagement plan, the millennials and the population before that. Let’s be clear that the only way for your customer engagement plan to work is to consider the following best tips below.
Feed their hunger and thirst. Whether your business constitutes selling branded shoes, medical ebooks, Monsta Clothing, or doing online coaching, remember that social media is a powerful tool to use to quench the thirst of the 2.3 billion mobile active social media users, your future customers with all info and updates about your products and services. Remember, your customers are the blood and the life of your business, without them, your business company won’t exist. The main question here is, how do quench their thirst and satisfy their hunger? The answer is profound and simple, interact with them using all the social media sites and tools. Answer their questions, entertain their concerns, welcome their suggestions, and provide sound answers to please them.
Engage with them using different tools. It is a fact that the other 4 billion users in this planet don’t have mobile devices yet. They consists the population before the millennials. Instead of using mobile devices, they use cellphones with keypads, personal computers, tablets, laptops, and some use mail boxes. Let us not all forget that this group is bigger than all the 2.3 billion mobile device social media users combined. By reaching out to them, you are directly opening an opportunity to these population. An easy way to get more customers especially if you are part of a big telecom company or clothing company like Monsta Clothing is to let your customer reps to make phone calls to them and use your time to engage with them.
Know their wants. Answer this question for yourself, do you exactly know what do they want? Are you looking for a cool kitchen knife, bodybuilding clothes from Monsta Clothing, or a high-tech equipment tool? If your company is a clothing firm like Monsta Clothing or selling medical ebooks, don’t make the same mistakes like huge companies that went down in time, they assumed they know their customers, but they don’t.
Nurture their wants. How can you retain and gain more customers? According to studies, only 61% of customers stay loyal to a company if the companies know exactly what they want whether you are selling clothes from Monsta Clothing or medical ebooks.